Last Monday the summer transfer window closed for the big European leagues. Not surprisingly the Premier League in England set the pace with the twenty clubs gross spending reaching over $1.3B. That number blew away the previous high of just over…to read more please click on the link.
Fernando Torres’ time at Stamford Bridge is finally over after Chelsea agreed a deal with Milan of Serie A. Unless there is an unexpected hitch, the striker will officially join Milan for the next two years before the summer transfer window…..to read more please click on the link.
The Premier League in England continues to be the gold standard when it comes to TV deals. It should be no surprise that five of the world’s ten most valuable soccer teams hail from England’s Premier League. To describe the league as a marketing success is an understatement. Launched in 1992/93 the Premier League ushered… to read more click on the link.
Although the Bundesliga operates a centralized selling and distribution model it is quite different from others in approach. In fact, when each of the major centralized selling models (Premier League, Ligue 1, Serie A and Bundesliga) are considered more closely you realize that all vary and all have diverse approaches that deliver different outcomes. To read more please click on the link.